East Stroudsburg, PA — September 22, 2025 —
Wick It Candle Bar is proud to announce the launch of The Comfort Collection — a line of hand-poured candles designed to bring solace in times of grief, transition, or emotional pain. Whether you’re navigating your own loss or looking for a meaningful way to support someone you love, The Comfort Collection offers more than fragrance — it offers presence.
Each candle is a reminder that light remains, even in the hardest seasons of life. They serve as an alternative to flowers, a lasting gift that says: “You’re not alone. You are seen. You matter.”
This new collection was born from personal heartbreaks and quiet victories experienced by Wick It founder, Danica Hartenfels, who turned her healing process into a creative outlet.
Founded in early 2023, Danica has developed candles that speak directly to people’s lives and loves… From cozy fall scents that everyone waits for each year, to candles celebrating LGBT+ pride, playful “Probably Reading Smut” candles, and thoughtful bridal candles for life’s milestones. Each one is designed with intention, a reflection of the stories and moments that matter most.
“Candles became more than a product. They were part of my healing,” says Danica. “I created The Comfort Collection for those moments when words fall short—for you, or someone you care about. These candles say, ‘I see you,’ without having to say anything at all.”
Each candle in the collection is designed to hold space, offer reflection, and honor resilience. They also serve as an alternative to flowers—offering a long-lasting, meaningful gesture for those grieving or going through transitions.